In 2011, retailers and manufacturers lost nearly $17 billion from the shipping costs of consumer electronics product returns. $17 billion is roughly equivalent to a 21% increase since 2007. Given the staggering amount of money you can potentially lose as a business owner if you offer free product returns to your customers, then why do… Continue reading [Infographic] Why You Should Consider Offering Free Product Return Shipping

Rock your new Etsy shop today with these ideas on improving your shop. It takes hard work to start up an Etsy shop and motivation to keep going. You can’t sit there and wait for potential customers to find you until one of your products sell. Success won’t happen without action. Start with these 5… Continue reading 5 Tips to Rock Your New Etsy Shop

[Infographic] How Retargeting Works in eCommerce A JavaScript code from retargeting provider is added on landing page,homepage,shopping cart page or any pages of the eCommerce website. Potential customers visit the eCommerce website,a cookie is placed in the browser by retargeting provider,but potential customers don’t make a purchase and leave the website. “Cookie ”allows retargeting provider… Continue reading [Infographic] How Retargeting Works in eCommerce

These days, there are mainly two ways to make money off your app. You can either sell your app for a fixed price or you can make money off of ads and a freemium business model. Nowadays, going down the freemium route is preferable for startup business and newbie app developers alike. RECOMMENDED Micro-Transactions: the… Continue reading How to Publish a Freemium App without Pissing off Your Users

[Infographic] How Cookies Work in Online Advertising